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| 08:45 | Chairman’s opening remarks |
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| 09:00 | The networked generation
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Who is the player of the future?
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How do they manage their lives?
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How do they connect with each other?
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How do they connect with Brands?
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| 09:45 | Multi-platform player experience
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How do you deliver a consistent experience across different devices and platforms whilst still exploiting the unique features of each?
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What can lottery learn from the pioneers in other industries?
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| 10:30 | Coffee and refreshment break Sponsored by: 
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| 11:00 | Role of retail in a multi-channel world The retail network will remain the most important channel for lottery for the medium term. How do you maintain excellent relationships with your retail estate whilst launching and growing new, direct channels to market?
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| 11:45 | Lottery panel: The interactive pioneers Listen to the experiences of those who have lived and breathed multi-channel lottery operations. Hear the challenges they face, the lessons learned, and what they believe the future holds.
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| 12:30 | Networking lunch break Sponsored by:
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| 14:00 | Panel discussion: Marketing in a multi-channel world
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More touch points with the player bring more opportunities to communicate. How do you maximise those opportunities without creating confusion and complexity?
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How can you run increasingly segmented and targeted campaigns consistently and efficiently?
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What new marketing opportunities exist? Learn from best practice in other sectors.
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| 14:45 | Building a rewarding relationship Could cross channel promotions, brand marketing and loyalty programmes be the key to developing true 360 degree player insight. Unlocking the power of data to drive more relevant and tailored marketing programmes to encourage player engagement and advocacy.
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| 15:30 | Coffee and refreshment break Sponsored by:
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| 16:00 | Panel discussion: Innovation in gaming Developing new game experiences that truly cross channels and devices is now possible. What could the games of the future look like – both for revenue and brand marketing purposes?
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| 16:45 | Beating the commercial competition Lotteries face new and established commercial iGaming competitors in the digital space. Player have choice - just one click away – and often with greater variety of games and higher prize payouts. How can lotteries not just guard their market share but proactively fight back through innovation and collaboration.
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| 17:30 | Closing remarks from the Chairperson and end of conference |
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